“We’ve been able to build a highly engaged community around Bloomingdale’s Outlet. Right now we have 150,000 followers in the ShopShops app. We haven’t been able to build an audience this fast on any other social platform,” said Rachel Starr, Vice President of Bloomingdale's Outlet.
To read the full article, visit: https://www.forbes.com/sites/pamdanziger/2023/03/30/bloomingdales-brings-the-treasure-hunt-excitement-of-outlet-shopping-via-livestream/
July 22, 2023 — Luna Luna